Marketing Strategy
Marketing Strategy is commonly defined as building and planning a long-term and innovative approach with a well-defined clear vision to attain the desired goals and objectives of accomplishing higher sales, increased revenue generation for the firm, retaining the loyal base of clients, attracting the new set of clients, and gaining a competitive advantage in the market amongst others.
It is very important for the management of the firm to possess a well-defined and aligned marketing strategy in the site having a team of expert professionals and talented in-house employees to achieve the aims and objectives and enhance the firm's goodwill
